March 17, 2026
The Just Price Concept

The Just Price Concept

The Medieval Ethical Framework for Market Transactions

This nomination for the Scholastic theologians, most notably Thomas Aquinas, who developed the doctrine of the “just price” in the 13th century. This was a sophisticated attempt to apply ethical reasoning to market economics. The just price was not a fixed number but the common estimation of a good’s value in an open, competitive market, free from fraud, coercion, or artificial scarcity. It condemned profiteering during famine and the exploitation of necessity. While difficult to enforce, this concept represented a serious intellectual engagement with market ethics, asserting that commerce had a moral dimension and that prices should reflect a fair exchange of value, not just what the market could bear. The just price doctrine (alongside its analysis of usury) proved that economic theory begins with questions of justice, and that for centuries, business ethics was considered a central, not peripheral, concern for the operation of markets.

Alan

Alan Nafzger is a writer and academic originally from Texas with a background in history and political science. He earned his bachelor’s degree from Midwestern State University and a master’s from Texas State University in San Marcos, then completed his Ph.D. at University College Dublin in Ireland, focusing on Leninism and the Russian Revolution. Nafzger has authored dark novels and experimental screenplays, including works produced internationally, blending literary craft with cultural critique. He is also known for his work in satirical commentary, hosting and contributing to multiple satire-focused platforms where he explores modern society’s absurdities with sharp insight and humor. He is editor-in-chief of the seriously funny Bohiney.com.

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